Skip to main content

5 best places to park your food truck for more business

The food truck industry has ramped up in recent years, exploding on the scene in many cities and suburban areas. With a smaller financial and real estate footprint than a restaurant space, the food truck format allows more small businesses to bring a wide range of ethnic and culinary styles to hungry customers.

Food trucks deliver eats to communities in innovative ways and increase the choice of food options at the lunch hour. And since they’re mobile, these businesses can experiment in different areas and gauge customer response. Although operational permits are necessary, that requirement doesn’t tie food trucks to one location. Usually, they can move from place to place and park in more than one location on the same day.

Here are the top five places to park your food truck to get the most business.

1. Office complexes

Areas with a high concentration of businesses and offices are a gold mine for food trucks. Hungry office workers have little time or inclination to pack lunch, and not much time to go out to order food. They appreciate the convenience of an array of trucks parked outside with many different cuisines.

Food trucks bring a bit of excitement to workers and break up their workday with new dishes, a fresh take on old favorites, and snacks like donuts, cookies, or ice cream. Trucks could visit a different office park each day, feeding employees’ taste for variety so they don’t tire of the same thing.

People enjoying lunch near a food truck
Image used with permission by copyright holder

2. Downtown parks

Many urban parks span a city block and are adjacent to office buildings on all sides. They are an attractive location for visitors who can browse the trucks parked along the curb, buy lunch, and congregate inside the park to enjoy their meals. It’s also a fun group activity to head outside at lunchtime and sample the latest dishes and then head to a picnic table to enjoy the food and weather.

A line of food trucks that extends the park’s edge also attracts tourists and passers-by, especially on sunny days and when the weather is warmer. It’s another tourist attraction, especially when trucks have colorful paint and graphics with attractive menus. And even when the weather is cooler, proximity to open parkland provides more visibility among the trees and grass.

3. Sports fields

Athletes and spectators. These are a recipe for hungry customers and large groups. And games last two to four hours provide a captive audience for tasty meals. Trucks that also sell cold drinks and snacks can also encourage repeat customers during the same game.

Stadiums and sports complexes also have quite a bit of surface area for parking, either along the street or field or in public parking lots. There’s a big surge of potential diners during halftime and before and after games. The takeaway nature of food truck cuisine works great when fans want to take food back to their seats. Food truck menus add fun and variety to an already entertaining day.

4. Bar districts

Popular watering holes and pub districts are some of the best spots for food trucks to congregate. When people are out having fun in groups and enjoying cocktails, they tend to get ravenous as the night wears on. Food trucks owners who are willing to stay open late can capitalize on the hours after bars and pubs close. These districts are particularly popular on the weekends at all times of the year.

5. Festivals

During outdoor festivals in the warmer months, families and friends wander in large groups for long hours. Festivals often last a period of days and attract crowds from different regions. Visitors get hungry and thirsty and want to recharge to enjoy more activities.

Trucks that cater to that crowd can count on a good influx of business during the more popular fairs. Consider large attractions and well-known venues that have an annual schedule and feature a diversity of vendors, activities, and age ranges. Adults appreciate both sophisticated cuisine and carnival fare, and kids appreciate simple favorites.

Closing thoughts

With a relatively smaller cache of startup money, restaurateurs who want more flexibility can venture into the food truck business and park their vehicles in these locations for the maximum chance to increase their sales. Businesses should consider mixing up these venues and try them on different days and seasons.

Editors' Recommendations

Jennifer Lindahl
Former Digital Trends Contributor
Jennifer Lindahl is an experienced writer and editor with two decades of experience in journalism, public policy, and B2B…
5 awesome products for your next company hike
Coworkers high five outdoors on a teambuilding retreat

Holding a company outing can really go a long way in terms of maintaining or even boosting employee morale. Not only are they a fun way to network and foster stronger relationships, but they also make employees see that you value them and the work they do. One of the best ways you can bring your staff together is through a company hike exploring the great outdoors. A day in nature can uplift spirits and drive motivation in all the right ways. For some of your staff, it may even be a new challenge that they haven’t tried before—and accomplishing something new can be a great confidence booster.

The products below are all useful essentials to consider for yourself and your staff for your next company hike.

Read more
Items you need for your awesome coffee shop

You enjoy making coffee, for the flavor, the hobby, and the warmth. Do you know you can make your brewing coffee flavors into a business? You suddenly have an idea of making and creating your flavors of coffee whether hot or cold. You live in an area where there should be a coffee shop on every corner. You want to fulfill your dream of owning your coffee shop. You want to start your day with the joy of giving your customers the energy and taste of their morning routine. You want your place to be special. You want to give a positive reason for customers to stop by.

You want to make it easy for you to start your coffee business. Making coffee is what you enjoy, and you want to be successful with it. When it comes to your coffee business, you need certain supplies to make it happen. You want a few steps and the supplies that can help you keep track of your career and make it succeed in the future. Coffee is how every person starts their morning routine or odd hours. Coffee is the energy drink for students and workers to boost their brain work. You can be that source that helps your customers' morning routines start fresh.

Read more
Table ware items for your outdoor restaurant
Potted Plants Outside Restaurant Patio

You officially purchased a building in a beautiful downtown area. You are looking forward to starting your restaurant. You want a few things to get your ideas started for your restaurant. You understand that people enjoy sightseeing, and you want to be one of the places that tourists will flock to during their stay in your hometown. You want to create an outdoor area that is welcoming and give your customers to take in the beauty of your hometown while eating at your home-cooked meals. You want to give the tourists a beautiful experience during their stay and give them a positive stay in your hometown.

You want to start fresh for your new business. You want to start fresh for your restaurant. Some supplies will help you on your successful career path. You can use your cooking hobbies in a full-time food business. You love your hometown, and you want to be the restaurant where family and friends go-to place for special occasions. You want to start off with creative ideas and think about what decorations are perfect for your restaurant. You understand food brings people together and you want to fulfill that wish for people in your hometown. You want your business to be well known.

Read more